Ohm Fitness
A high-performance web portfolio case study for Ohm Fitness with modern UI, crafted for seamless user engagement.
Ohm Fitness
Futuristic Shopify e-commerce platform for electro-muscle stimulation (EMS) wireless wearable workout gear and studio booking.
Fluid touch navigation, fast mobile load, and adaptive UI components.
Project Overview
Developed a cutting-edge Shopify web platform for Ohm Fitness, the breakthrough fitness tech franchise delivering revolutionary 25-minute full-body workouts powered by wireless electro-muscle stimulation (EMS) wearables.
The Challenge
Demystifying complex bio-electric EMS fitness technology while driving studio franchise bookings, membership subscriptions, and wearable gear direct-to-consumer sales.
- Complex user workflows and conversion friction
- Responsive visual hierarchy across all devices
My Approach
Designed an immersive cyber-aesthetic with electric neon accents, interactive wearable EMPower suit breakdowns, dynamic studio locator maps, and streamlined trial booking funnels.
- Modular custom component design system
- Frictionless conversion funnels & fast asset loading
Key Implementation Details
- Custom Shopify Liquid theme engineered with futuristic dark-mode UI and electric cyan accents
- Interactive 25-minute EMS workout science visualizer comparing traditional vs bio-electric activation
- Dynamic multi-location studio discovery and franchise inquiry lead funnels
- Direct-to-consumer wearable EMPower suit equipment checkout with bundled subscription options
