SL
Sham LalWeb Developer
Shopify

Summer Fridays

Iconic luxury skincare storefront with custom bundle builders, shade finders, and seamless mobile commerce.

Platform
Shopify
Industry
Beauty & Luxury Skincare
My Role
Shopify Storefront Development
Website
Summer Fridays detailed screenshot

Project Overview

Implemented bespoke Shopify storefront features for Summer Fridays, the globally celebrated clean skincare and beauty brand founded by Marianna Hewitt & Lauren Ireland.

The Challenge

Delivering a clean, editorial beauty aesthetic while maintaining fast mobile page speeds across global traffic spikes.

My Approach

Architected custom Liquid sections, interactive skincare routine builders, micro-interactions, and subscription replenishment workflows.

Result & Outcome

An effortless, luxury shopping experience that scales flawlessly across worldwide product launches.

Key Implementation Details

  • Interactive routine builder and custom skincare bundle engine
  • Sticky mobile add-to-bag with shade variant selectors
  • Seamless loyalty rewards integration and Klaviyo customer journey hooks
Let's work together

Have a project in mind?

I'm available for freelance or full-time opportunities worldwide.